CVS/Pharmacy to Launch Optical in the Greater DC Market; Hearing in Dallas/Cleveland

that the current tobacco-free health network will include both CVS ...

What goes around comes around, is an old saying.  In the 1980s nearly all of the large drugstore chains launched optical centers.  One-by-one they all closed.  It seemed at the time that running a drug store was different than running a retail optical store.  It is surprising then that CVS has announced that five CVS/pharmacy stores in the Baltimore/Washington D.C. market will begin to offer optical services starting in late October. The company also said that it is bringing hearing centers to seven CVS/pharmacy stores in the Dallas and Cleveland markets.

The company said Optical Services at CVS/pharmacy in select Baltimore/D.C. locations, will be available seven days a week later this fall. Services will include comprehensive eye exams by an optometrist three days a week for both walk-ins and appointments; prescriptions for glasses and contact lenses; access frames and sunglasses from fashionable, popular brands for women, men and children; and free cleanings and adjustments. Many insurance plans will be accepted. All eyeglasses will have a 90-day total-satisfaction guarantee, and can be returned for any reason during this period for a full refund. Glasses purchased for children up to age 14 will be covered by a one-year guarantee.

The optical services to be offered at select CVS/pharmacy stores “will combine convenience, affordability, access, style and expertise all in one location,” a spokesperson said. She told VMail, “We also offer over 600 varieties of frames, to ensure people with all different tastes, preferences and needs can find what they’re looking for, and will be rotating many styles on a regular basis to always provide the most current trends to our customers. CVS/pharmacy will be working with an outside laboratory to provide the prescription lenses for our customers.”

When asked about CVS’ longer-term expectations and expansion plans for vision care and eyewear, the CVS spokesperson also told VMail, “We will use learnings from these locations to determine how we can continue to serve our customers and help them on their path to better health in innovative ways. While we are excited about the potential to expand these services to other markets in the future, we have no additional details to share at this time.”

The company noted that the Hearing Centers at CVS/pharmacy, which will be open Tuesdays to Saturdays, are staffed by licensed audiologists and hearing instrument specialists who are able to assess hearing needs using computerized equipment in the centers’ soundproof booths. The centers will offer a variety of hearing aid products and custom ear plugs, as well as provide services such as free hearing screenings and free in-store hearing checks and cleanings. The Hearing Centers will also offer innovative noise simulation testing to demonstrate to patients the improvements that hearing aids can provide during different life experiences. Many insurance plans will be accepted for the hearing services available.

Source: Vision Monday

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About Arthur De Gennaro

My friends call me Art. Welcome to my blog. In this space you’ll find information and comments on the ophthalmology world, the optical industry, the hearing industry and medical practice management. My intent is to provide information you can use to improve your business and your own performance. Please visit often and feel free to join the discussions by leaving comments.

You can learn more about me and my consulting company, Arthur De Gennaro & Associates, LLC by visiting my web site www.adegennaro.com

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October 2015

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