Dealing With Internet Eyeglass Adjustments


The truth is that approximately 3% of all eyewear is sold online.  Of those, more than half are nonprescription sunglasses.  Of the prescription eyeglasses sold, most of them are purchased by individuals who are under 55.  This means that ophthalmology dispensaries are not heavily impacted by the slow growth of internet eyewear purchases. ADG&A has been advising its clients not to overreact to the trend.

Regardless, dispensing ophthalmologists often express concern about what to do when a customer presents and asks the optician to adjust a pair of eyeglasses that were purchased through the internet or elsewhere.  The dilemma is what to do if the frame breaks or is marred in some way.  No one wants to accept liability for a product they did not sell.  Follow this link to an article that provides six ways to handle this situation.   Then decide for yourself which solution is best for your practice at this time.  Hold a staff meeting and implement your strategy.

It should also be noted that Warby Parker has started to open brick and mortar eyewear outlets.  Could it be that the internet eyeglass trend is not catching on quite as well as some may have predicted?

Source: The Optical Vision Site

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About Arthur De Gennaro

My friends call me Art. Welcome to my blog. In this space you’ll find information and comments on the ophthalmology world, the optical industry, the hearing industry and medical practice management. My intent is to provide information you can use to improve your business and your own performance. Please visit often and feel free to join the discussions by leaving comments.

You can learn more about me and my consulting company, Arthur De Gennaro & Associates, LLC by visiting my web site www.adegennaro.com

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November 2015

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